Privacy Policy

 

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or use woofyboo.com (the "Site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies. We also collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this automatically-collected information as "Device Information."

We collect Device Information using:

Cookies: Data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org. 

Log files: Track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to purchase through the Site, we collect certain information, including your name, billing address, shipping address, email address, and phone number. We refer to this information as "Order Information."

USE OF PERSONAL INFORMATION

We use the Order Information to:

-Fulfill any orders placed through the Site

-Communicate with you

-Screen for potential risk or fraud 

Provide you with information or advertising relating to our products or services

We use the Device Information to help us improve and optimize our Site.

THIRD-PARTY SERVICES

We use third-party services to enhance the functionality and user experience of our Site. These third-party service providers can only access your personal information to perform specific tasks on our behalf. They are obligated not to disclose or use it for any other purpose. 

To provide and improve our services, we may share certain customer data with trusted third-party vendors who perform services on our behalf. This sharing is done following legal requirements and in compliance with various policies governing personalized ads and user consent.

Currently, we use the following third-party services:

Google Ads Conversion Tracking and Remarketing: We use Google Ads to deliver targeted advertisements and track conversions. Please visit the Google Privacy Policy for more information on how Google collects and processes data.

Google Ads Conversion API and Customer Match: We use Google Ads Conversion API and Customer Match to send conversion events, including email address (hashed), name (hashed), Google Click ID (GCLID), Order ID, GBRAID, WBRAID, consent for ad user data, consent for ad personalization, and timestamp when a user completes a form. Please visit the Google Privacy Policy for more information on how Google collects and processes data.

Google Tag Manager and Google Analytics 4: We use these tools to analyze our site's traffic and usage. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Facebook Ads: We use Meta Pixel (formerly Facebook Pixel) to understand and improve the effectiveness of our advertising campaigns. Meta Pixel allows us to track user interactions on our Site and measure the performance of our ads. For more detailed information on how Meta Pixel collects and processes data, please refer to Facebook's Data Policy.

Facebook Custom Audiences & Conversion API: We may upload your hashed information (such as your email address and name) to Facebook to create custom audiences for targeted advertising or conversion attribution. This process helps us deliver relevant ads to you and measure the effectiveness of our advertising campaigns. Facebook uses this information solely to provide services to us and does not share it with third parties. For more information on how Facebook handles your data, please refer to Facebook's Data Policy. We also use Facebook Ads Conversion API and send conversion events (such as lead submissions purchases) along with parameters such as event time, event ID, event source URL, email (hashed), first name (hashed), IP address, client user agent, click ID (fbc), and browser ID (fbp).

Klaviyo: We use the tool to send you newsletters, marketing messages, promotional offers, and other updates we think may interest you. If you prefer not to receive these communications, you can opt out at any time by clicking the unsubscribe link or following the instructions provided in our emails.

You can access, correct, or delete your personal information. If you have any questions or concerns about how your data is handled, please contact us.

SOCIAL MEDIA FEATURES

Our blog may include social media features like sharing buttons and embedded content from platforms like Facebook, Twitter, or Instagram. These features may collect your IP address and which page you are visiting on our blog and may set a cookie to enable the feature to function correctly. Social media features are hosted by third parties and governed by their respective privacy policies.

When you interact with these social media features, your interactions are subject to the companies' privacy policies. We encourage you to review the privacy policies of these third-party platforms to understand how they collect, use, and share your personal information, as we do not have control over their practices.

Please note that any content you share on social media platforms through our blog, such as comments, posts, or other interactions, may be publicly visible and accessible by others, depending on your privacy settings on the respective platforms.

We recommend reviewing and adjusting your privacy settings on these social media platforms according to your preferences. We are not responsible for the privacy practices or content of third-party websites or services linked to our store or blog.

If you have any questions or concerns about the social media features on our blog and their impact on your privacy, please use the information provided at the end of this Privacy Policy to contact us.

DATA RETENTION

We retain your Order Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

YOUR RIGHTS

If you are a European resident, you have the right to access, rectify, or delete your personal information. You can exercise these rights by contacting us using the contact information provided at the end of this Privacy Policy.

DATA SECURITY

We take reasonable measures to protect your personal information and implement appropriate security measures to maintain the safety of your data. 

CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

If you are a resident of California, you have certain rights under the California Consumer Privacy Act (CCPA). The CCPA provides California residents with the following rights:

Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources from which we collected the information, the purposes for collecting the information, and the categories of third parties with whom we have shared your personal information.

Right to Delete: You have the right to request the deletion of your personal information that we have collected or maintained, subject to certain exceptions. 

Right to Opt-Out: You can opt out of selling your personal information. We do not sell your personal information for monetary value.

Non-Discrimination: We will not discriminate against you for exercising your CCPA rights. This means we will not deny you goods or services, charge you different prices or rates, provide a different level or quality, or suggest any service changes if you exercise your CCPA rights.

To exercise these rights, please contact us using the contact information provided at the end of this Privacy Policy. We may need to verify your identity before processing your request, which may require you to provide additional information.

Please note that we may retain certain information as required or permitted by applicable laws and regulations, such as information necessary to complete transactions, fulfill orders, detect security incidents, comply with legal obligations, resolve disputes, and enforce our agreements.

If you have any questions or concerns about your privacy rights under the CCPA or how we handle your personal information, please use the information provided at the end of this Privacy Policy to contact us.

GDPR COMPLIANCE

We are committed to ensuring compliance with the General Data Protection Regulation (GDPR) for our European Union visitors. As part of our commitment to GDPR compliance, we adhere to the following principles:

 Consent Management: Your consent is recorded and can be withdrawn at any time by clicking on "Unsubscribe" at the bottom of our email communication.

Data Transfer and Processing: We use legally recognized mechanisms to ensure that all data transfers, including to third-party services like Mailchimp/Klaviyo, comply with GDPR.

Use of Personal Data: We only collect and use personal data for the specific purposes stated in this Privacy Policy and do not retain it longer than necessary.

User Rights: In addition to the rights mentioned under YOUR RIGHTS, GDPR provides you with the right to request a copy of your data, correct any inaccuracies, delete or restrict the processing of your data, and object to specific uses of your data. Please contact us using the information provided at the end of this Privacy Policy to exercise these rights.

If you have any questions about our GDPR compliance, please contact us at info@woofyboo.com.

CHILDREN'S PRIVACY

Protecting the privacy of children is important to us. The Site is not intended for individuals under 18 ("Children"). We do not knowingly collect personal information from Children. If you are a parent or guardian and know that your Child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from children without verification of parental consent, we will take steps to remove that information from our servers.

If you are under 18, please do not provide us with personal information. If you believe that we have collected personal information from someone under 18, please contact us using the contact information provided at the end of this Privacy Policy. 

Please consider that while our content may be suitable for a wide range of audiences, parents and guardians are responsible for monitoring and guiding their Children's online activities.

We encourage parents and guardians to observe, participate in, and/or monitor and guide their Children's online activity to ensure a safe and enjoyable experience. If you have any concerns about your child's information privacy, please contact us, and we will take reasonable steps to address them.

CHANGES TO THIS PRIVACY POLICY

We may update this privacy policy occasionally to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this policy periodically for any updates or changes.

DISCLAIMER

The information provided on this blog is for informational purposes only. The articles and content published here are based on the author(s)'s personal experience, research, and opinions. They are not intended to be a substitute for professional advice. The author and the blog shall not be responsible or liable for any errors or omissions in the information provided or for any actions taken based on the information provided. The reader is solely responsible for their own decisions.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@woofyboo.com or by mail using the details provided below:

MEIDEYA LLC
8 The Green, B, Dover, Delaware 19901

info@woofyboo.com